VOYA Partners with ANADA on Ocean Inspired Thermal Rituals
VOYA is delighted to announce the launch of “VOYA Thermal Rituals”, a professional steam and sauna programme designed for spa and hotel partners worldwide, in collaboration with thermal wellness specialists ANADA.
Blending VOYA’s world renowned expertise in organic seaweed therapy with ANADA’s authority in modern sauna culture and ritual design, this collaboration marks a significant evolution in professional spa experiences, uniting thalassotherapy heritage with contemporary thermotherapy.
Launching in March 2026, VOYA Thermal Rituals enables spa operators to introduce premium thermal spa rituals within existing facilities, supported by certified professional training.
A Natural Evolution of Seaweed Spa Therapy
Founded on Ireland’s Atlantic coast, VOYA is the world’s first certified organic, seaweed-based skincare and spa brand, rooted in the centuries old Irish tradition of seaweed bathing. ANADA is internationally respected for advancing modern thermal wellness education, specialising in sauna mastery, aufguss training, and sensory ritual design.
Seaweed’s unique mineral profile, containing over 100 bioactive compounds, is combined with the physiological benefits of heat and cold exposure, supporting detoxification, circulation, muscular recovery, and deep relaxation. Together, the two brands have created a new category of ocean inspired thermal experiences, combining nature, science, and ritual artistry.
The VOYA Thermal Rituals Programme
VOYA Thermal Rituals introduces two signature group experiences, specifically developed for sauna and steam environments.
Tides of Renewal: Sauna Ritual (15 to 17 minutes)
A deeply restorative group sauna journey combining seaweed infusion, guided breathwork, and choreographed towel artistry. The ritual is designed to harmonise the nervous system, stimulate circulation, and reconnect guests with the rhythm of the sea.
Ocean Replenish: Steam Ritual (15 to 17 minutes)
A skin renewing steam experience integrating Irish seaweed therapy, gentle exfoliation, and cooling compresses to rebalance the body, restore hydration, and heighten sensory awareness.
Responding to the Global Rise of Thermal Wellness
Thermal bathing and sauna culture are experiencing renewed international growth, driven by demand for communal, science informed wellness experiences. VOYA Thermal Rituals positions spa and hotel partners to respond to this movement through a premium, revenue generating thermal programme rooted in authentic natural therapy.
Certified training delivered through ANADA equips spa teams with the technical, sensory, and performance skills required to deliver consistent, high quality thermal spa rituals across international locations.
A Meaningful Partnership
Mark Walton, Co-Founder of VOYA, commented:
“VOYA started on the west coast of Ireland from a love of the sea and simple, natural wellbeing. It has always been about bringing the best of what the ocean offers into people’s lives and professional spa settings. Working with ANADA feels like a natural step. ANADA understands the craft of thermal rituals, and VOYA understands the power of seaweed-based therapy. VOYA Thermal Rituals is grounded in tradition while giving spa teams a clear and practical framework to deliver meaningful guest experiences.”
Deborah Carr, Founder of ANADA, added:
“There is a natural synergy and shared ethos between the two brands, particularly in their commitment to authentic thermal therapies. By combining expertise in sauna ritual design with seaweed-based therapy, these immersive experiences become more structured and accessible for spa partners. This collaboration represents an exciting step forward for modern thermal wellness.”